Innovation vs plastic.

The conventional round fly rod was introduced a couple of years before the first production Porsche rolled off the “assembly” line. While Charles Ritz and others were dedicated to replacing the traditional split cane fly rod with a round plastic design, the seed of a legendary brand was planted on the dirt floor of an old sawmill in Gmünd where the No. 1 Porsche Type 356 came to life.

The innovative tubular frame and mid-engine format of the Type 356 quickly evolved into a new prototype that won at the Nürburgring Eifel Race in 1953 in its first ever race. 70 years down the road, Porsche owns more titles than any other racing brand in history. During the entire time that Porsche built this amazing legacy of world beating innovation with more than two dozen distinct models that define state of the art in any given category, the round, tubular fly rod design has hardly evolved. But why? • Over the last several decades, advancements in plastics from fiberglass to carbon to nano tech developed for the aerospace industry have driven improvement in fly rod performance. There is nothing wrong with appropriation, but borrowing plastic technology is a far cry from the kind of innovation our favorite tools deserve. • The rectangular geometry of our Modern Quad naturally channels energy in line with the targeted direction of your cast. Unprecedented lateral stability results in greater accuracy, control, and power. See the next generation fly rod at #tatemodernquad#tateshousugibanflygrip #evolution#innovation #ingenuity #flyfishing #flyfish#flyrods #trout #troutbum #madeinusa#madeinaustin #buylocal #texasmonthly#outside magazine #sportsmansfinest#highdesertangler #porsche #porsche356#porsche550